Localization | Smartling

What is localaization?

In today’s digital world we must consider local culture, translation alone is not enough.

Localization is the process of adapting a piece of content's full meaning for a new region, including translation, associated imagery, and cultural elements that influence how your content will be perceived.

Make every aspect of your website resonate with your audience in mind. Fully localized content encompasses an impactful experience because it incorporates a special cultural nuance, creating a familiar feel for all users.

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Why our customers love Smartling

"Smartling's end-to-end solution and data-driven approach to localization integrates with our AEM instance, saving us time and resources when updating in-language content and adding support for new markets."

Chris Hamilton Director of Digital Experience, Marketing & Channels Applications

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